Online Reputation Management Needed for CBS’ “2 Broke Girls”
JW Maxx Solutions understands the use of online reputation management to further a brand name. Through using several different social media platforms, various websites and other avenues, this web reputation management company is able to dominate search engine results in order to create a positive Internet landscape.
Recently, broadcasting giant CBS has been having some trouble with their Monday night comedy “2 Broke Girls.” The sitcom follows the misadventures of two young women who work at a diner during the day, and who are trying to start a cupcake baking business by night. The colorful cast of characters always seems to get into some sort of predicament with abundant comical situations. The acting leaves something to be desired, but overall, it is not a bad show. In a recent article from the Associated Press, Brad Adgate, an analyst for Horizon Media said, “It’s an OK comedy, but I don’t think it’s a show that creates appointment viewing.”
While the writing on the show could be improved, online reputation management could also be utilized in a more effective way. Online reputation management company JW Maxx Solutions knows that one of the best ways to get viewers is to create social media buzz. This sitcom is definitely geared towards a younger crowd, so why not market directly to those viewers on the platforms they frequent the most? 2 Broke Girls does have a Facebook page, a Twitter page and a Youtube channel, but that’s all we could find in terms of social media. Pinterest, Tumblr, Instagram and more could definitely be used to create some hype and buzz about the show. The advantage to using these platforms is they are usually free. Visuals work well with these platforms, as they are easily digested and shared.
Web reputation management won’t save this show from bad ratings or decreased viewers, but it might create some extra buzz and expose more people to the brand of humor that this show ascribes to.